marketing & promotion of luxurious hotels in the uk
luxury hotels & villas promotion approach
Godley
Read Consultancy's Marketing Services are unique and tailor-made
for small to medium size luxurious hotels, villas and establishments
wishing to become known within the UK travel trade. Most of
the Travel Agents and Tour Operators in our network are known
to us on a personal level. We have a very lose working relationship
with the rest. We market luxurious hotels on behalf of our
clients within the uk travel industry which includes UK's
top tour operators, leisure and corporate travel agents.
our highly successful luxury hotels promotion techniques
will help you get established in the uk
Most marketing companies would drip feed their clients or
database contacts by email but unfortunately most of these
emails would never even be opened or read. There is rarely
a person to person meeting to discuss the hotel or product
being promoted. Some organisations would only have a small
number of key organisations that they work with. Godley Read
Consultancy promotes luxurious hotels and villas on behalf
of our clients by emailing details of your hotel to our very
large network of UK's top tour operators and travel agents.
If desired we can arrange to promote your luxury hotel
individually rather than as part of a portfolio.
We also meet with approximately 25 representatives of the
UK travel trade each month, including UK's top Tour Operators,
Business and Retail Travel Agents, in order to make an eye
to eye presentation and promote your luxurious hotel or villa.
Many of our Tour Operators and Agents are very large organisations,
which means that even if your product is not relevant to their
main geographic business area, it may be to their second or
third, which will be quite substantial.
We at GRC Hotel Marketing firmly believe that building
bridges to connect you with the Travel Industry in the UK
is the fastest, most sustainable and cost effective way of
ensuring that your luxury hotel is initially noticed and then
remembered. We have always been concerned that the problem
with advertising via the mass media, apart from the cost,
is that when the advertising stops, the interest in your product
stops. We prefer to concentrate on the Travel Industry approach
and back this up with "strategic advertising", which
does not have to be horribly expensive.
To find out more about promoting your luxury hotel or establishment
in the UK, please contact
GRC Hotel Marketing
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