promoting distinctive products to uk corporate and leisure travel agents

distinctive products promotion approach

Godley Read Consultancy's Marketing & Promotion Services are unique. We utilise a very large network containing the top Tour Operators, Leisure and Corporate Travel Agents in the UK. Most of these companies are known to us on a personal level and we have a close working relationship with the rest. We can help you to very quickly become established within the UK travel trade.

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be noticed with our highly successful distinctive product promotion techniques

Most other marketing organisations would drip feed Travel Agents and Tour Operators by email in an attempt to wear them down (most of these emails would never even be opened, let alone read), or they would have a small number of key organisations that they work with. When we at GRC Hotel Marketing send emails to our large network of the UK's top tour operators, leisure and business travel agents, they open and read them as they know we will only send information that is likely to be of genuine interest

GRC Hotel Marketing meets with approximately 25 UK Tour Operators and Travel Agents each month in order to present your distinctive product eye to eye. Many of our Tour Operators and Travel Agents are very large organisations, which means that even if your product is not relevant to their main geographic business area, it may be to their second or third which would still be quite substantial. If desired we can arrange to promote your distinctive product individually rather than as part of a portfolio.

We at GRC Hotel Marketing firmly believe that building bridges to connect you with the Travel Industry in the UK is the fastest, most sustainable and cost effective way of ensuring that your product is initially noticed and then remembered. We have always been concerned that the problem with advertising via the mass media, apart from the cost, is that when the advertising stops, the interest in your product stops. We prefer to concentrate on the Travel Industry approach and back this up with "strategic advertising", which does not have to be horribly expensive.

To find out more about promoting your distinctive product to corporate and leisure travel agents in the UK, please contact GRC Hotel Marketing.

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